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Platform-team Concept
Platform-team Concept

The following information is about Platform-team Concept.

Platform-team Concept Defined

The idea of developing a new car or car line by a multi-disciplinary product team. Instead of having each discipline (design, engineering, marketing, manufacturing, advertising, etc.) work separately and sequentially, the platform team comes together at the beginning and sees the car through from concept to showroom. The idea has long been used in Japan. Among the advantages: greater speed of development, better communications, and fewer procedural mistakes.

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